体球网

西贝“扛不住了”? 疫情之下餐饮企业的闯关大考

文章正文
发布时间:2020-02-11 14:31

人民网北京2月10日电 (马昌、刘融)春节损失七八亿,员工工资每月支出超1.5亿,这么下去撑不过3个月……内蒙古西贝餐饮集团董事长贾国龙近日接受媒体采访时的一句话“一石激起千层浪”。面对突如其来的新冠肺炎疫情“黑天鹅”,不止西贝,餐饮行业均受到不小冲击。疫情之下,餐饮企业该如何闯关?

营业额环比下降超八成 西贝等餐饮企业遭遇“黑天鹅”

体球网XINGUANFEIYANYIQINGFASHENGHOU,TEBIESHICHUNJIEQIJIAN,ZAIQUANGUO59GECHENGSHIYONGYOU367JIAMENDIANDEXIBEI,ZHENGTIYINGYEEHUANBI2019NIANXIAJIANG87%。XIBEIDONGSHIZHANGJIAGUOLONG2YUECHUXIANHOUFABU《ZHIXIBEIGUKEDEYIFENGXIN》《ZHIXIBEI21870MINGYUANGONGDEYIFENGXIN》HUIYINGCISHI。XIBEIYEDUOCITONGGUOWEIXINGONGZHONGHAO、WEIBODENGGONGKAITIJIYIQINGDUIQIYEDAILAIDEYINGXIANG。

XIBEIYOUMIANCUNGUANFANGWEIBOJIETU

体球网XIBEIGONGGUANFUZERENGAOSURENMINWANGJIZHE,CANYINYESHIGEXIANJINLIUXINGYE,RENYUANGONGZI、FANGZU、CAIGOUFEIZHEIXIEDOUSHIGUDINGZHICHU,TANGSHISHIZUIDADEXIANJINLIURU,JIANDANDIANSHUO,BUMAICANJIUMEIYOUSHOURUQIEYOUYIDAPIGUDINGZHICHU。“CONGCANYINQIYECHENGBENJIEGOULAIKAN,YIXIBEIWEILI:YUANCAILIAOZHAN32%、RENGONGZONGHECHENGBENZHAN33%、FANGZUZHAN8%……”XIBEIGONGGUANFUZERENJIJIZHESUANLEYIBIZHANG,RUGUOYIQINGCHIXU,ZAIXIANJINLIUBUZUDEQINGKUANGXIA,QUESHIZHICHENGBULETAIJIU。

体球网JIZHEZOUFANGLEJIEDAO,BUGUANGSHIXIBEI,KELIUJIANSHAOHEZANTINGYINGYERANGBUSHAOYIZHONGXIANXIAMENDIANDECANYINQIYESHOURUMINGXIANXIAHUA。YOUQISHI,ANZHAOYIWANGCHUNJIEGUANLI,DADUOSHUCANYINQIYEDOUHUITIQIAN“DUNCAI”YIBAOZHENGCHUNJIEQIJIANNIANYEFAN、JUHUIJUCANGONGYING。DANSHOUDAOYIQINGYINGXIANG,XUDUOGUKEQUXIAOLEZAIFANDIANYUDINGDEFANCAI,DINGCANDETUIDINGLVBUDUANPANSHENG,RUMEIZHOUDONGPO、XIAOLONGKANDENGZHIMINGQIYECHUNJIEQIJIANYINGYEEJUNCUNZAIBUTONGCHENGDUXIAJIANG,RANGBUSHAOCANYINXINGYEDELONGTOUQIYEZHIHU“KUAIKANGBUZHULE”。ZHENGRUXIBEIDONGSHIZHANGJIAGUOLONGSUOSHUO,“YOUYUTURUQILAIDEYIQING,XIBEIHEQUANGUOSUOYOUCANYINXINGYEDOUZHENGJINGLIZHEYICHANGSHIWUQIANLIDEKAOYAN。”

体球网CANYINQIYEZAOYU“HEITIANE”,ZHENDUIYICANYINXINGYEWEIDAIBIAODEZHONGXIAOQIYESUOMIANLINDEZHUDUOKUNJING,ZHONGGUORENMINDAXUEJINGJIXUEYUANJIAOSHOULUOLAIJUNFENXICHENG,YISHIBUFENZHONGXIAOQIYEBUNENGYINGYEHUOZHEBUNENGFUGONG,ZHENGCHANGSHOURUZAOYUTURANXINGDUANYA;ERSHISHOUXIANGGUANQIYE、SHICHANGDENGYINSUDEYINGXIANG,QIYEDINGDANJIANSHAO、XIAOSHOUEXIAJIANG,SHIQIYEJINGYINGHESHOURUZAOYUKUNNAN;SANSHIBUFENQIYEZHAOGONGHUICHUXIANYIDINGSHIQIDEDUANQUE,TONGSHI,LAOGONGCHENGBENXIANZHUZENGJIA,QIYEMIANLINLAOGONGBUZUQIECHENGBENSHANGSHENGDESHUANGZHONGKUNJING;SISHISHOUYIQINGYINGXIANG,JINLIAO、YUNSHUDENGCHENGBENYEHUICHUXIANYIDINGDESHANGZHANG。YOUYUZHUDUOYINSUDEYINGXIANG,QIYEQUESHIJIANGHUIMIANLINFEICHANGDADEYALI。

增外卖、摆菜摊、“共享员工” 餐饮行业抱团取暖积极自救

RUHEJIANSHAOSUNSHI、BAOZHANGXIANJINLIU,SHIDANGQIANCANYINXINGYEYINGZHANYIQING“CHUANGGUANDAKAO”DEGUANJIAN。WOMENKEYIKANDAO,CANYINXINGYEXIANXIAMENDIANDETANGSHIYEWUSUIRANSHOUDAOLEYINGXIANG,DANRENGZHANJUDILIWEIZHIDEYOUSHI,BUSHAOCANYINQIYEBAZHONGDIANZHUANYIDAOLEXIANSHANG,JIANGWAIMAIYEWUZUODA,ZENGJIAQIYEDEXIANJINLIU。

体球网YUNHAIYAO、QINGNIANCANTINGYUANGONGZAIBEIJINGHEMAMENDIANSHANGGANG。HEMAXIANSHENGGONGTU

XIBEIDONGSHIZHANGJIAGUOLONGZAI《ZHIXIBEI21870MINGYUANGONGDEYIFENGXIN》ZHONGXIEDAO,WOMENZHUJIANKAIFANGWAIMAIYEWU,XIANZAIYIJINGYOUJIN200JIAMENDIANWAIMAIZHENGZAIWENBUYUNYING,WAIMAIYEJIYEZAIBUDUANTISHENG。“XIBEIZAIZUOHAOFANGYIGONGZUODEQIANTIXIA,JINYIBUJIADALEWAIMAIYEWU。”XIBEIGONGGUANFUZERENGAOSURENMINWANGJIZHE,WEIBAOANQUAN,ZHENDUIWAIMAIYEWUZHIDINGLEDUOXIANGZHENDUIXINGXIAODUCUOSHI。DUIYUSHAOBUFENKAIZHANTANGSHIYEWUDEMENDIAN,CONGYUANGONGGERENWEISHENGDAOCANQUWEISHENGFANGMIAN,ZHENDUIXINGDIZUOXIAODUMIEJUNGUANKONG。YUNHAIYAOPINPAIJIAZHICHENGZHANGZHONGXINZONGJIANCHENNAJIESHOUCAIFANGSHIBIAOSHI,YIQINGFASHENGHOU,YUNHAIYAODIAOZHENGZHANLVEKAISHIZHUANXIANGWAIMAI、DIANSHANG、SHEQUTUANGOUYEWU,SHITUCHUANGZAOXIANJINLIU,JIANSHAOSUNSHI。JIZHEZAICAIFANGZHONGLEJIEDAO,BEIJINGDIQUBAOKUOQUANJUDE、JINDINGXUAN、ZIGUANGYUAN、XIBUMAHUADENGHENDUOCANYINQIYEYEDOUBAJINGYINGZHONGDIANFANGZAILEXIANSHANGPINGTAI。

CHULELIYONGWAIMAIFUWUWAI,HAIYOUBUSHAOFANDIANMENKOUBAIQILE“CAITAN”LAIJIEJUEKUCUNYALI。BIRU,MEIZHOUDONGPOZAIBUFENMENDIANSHEZHILE“BIANMINPINGJIACAIZHAN”,CHUSHOUBAOKUOYUANCAILIAO、XINXIANSHICAIYIJIBANCHENGPIN,XIAOSHOUJIFUJINJUMIN。CIJUJIJIANSHAOMENDIANDESUNSHI,YEWEIFUJINJUMINTIGONGBIANLI,GUANGSHOUJUMINHAOPING。

体球网YIQINGZHIXIA,WOMENHAIKANDAOYIGEXIANXIANG:YIFANGMIAN,YIXIANXIAMENDIANWEIZHUYAOSHOURULAIYUANDECANYINXINGYEMIANLINRENGONGCHENGBENDEZHONGYA,LINGYIFANGMIAN,YISHENGXIAN、SHANGCHAOWEIDAIBIAODESHENGHUOXIAOFEIXINGYEQUEYOUMIANLINZHERENSHOUBUZUDEWENTI。2YUECHU,HEMAFA“ZHAOGONGLING”XIANGXIBEI、YUNHAIYAODENGCANYINXINGYE“JIE”YUANGONGDEXINWENYINFAGUANGFANREYI。

YIQINGQIJIAN,SHUCAI、LIANGYOUFUSHI、SHUIGUO、ROUQINDAN、HAIXIANSHUICHANDENGPINLEIXUQIULIANGJIAODA,DINGDANJIZENG,BAOKUOHEMA、MEIRIYOUXIAN、MEITUANDENGPINGTAIDOUCHUXIANLERENYUANJINQUEDEQINGKUANG。MIANLINZHEIZHONGJINPOWENTI,YIXIECANYINQIYEHAIXUANZEYUDAXINGSHANGCHAOHEZUO,BAOTUANQUNUAN,JIJITANSUO“GONGXIANGYUANGONG”MOSHI,ZAIMANZUXIAOFEIZHEXUQIUDETONGSHI,SHICANYINQIYEBUFENZANSHIWUFASHANGGANGDEYUANGONGZHONGXINSHANGGANG,HEZUOJIEJUEXIANJIEDUANSHANGCHAORENLIDUANQUEDEWENTIYIJICANYINXINGYEDAIGANGRENYUANDESHOURUWENTI,HUANJIEQIYEYALI。

HEMAQUANGUOJINGYINGGUANLIZONGJINGLIHUQIUGENGAOSURENMINWANGJIZHE,HEMA“ZHAOGONGLING”FACHUHOU,MUQIANYIYOUBAOKUO57DUXIANG、CHAYANYUESE、SHUDAXIA、WANGXIANGYUANDENGBUSHAOCANYINQIYELUXUYUHEMADACHENGHEZUO,JIEXIALAIJIANGYOU500DUOMINGCANYINQIYEYUANGONG“JIEDIAO”DAOHEMASHANGBAN。WOERMAYEFABUGONGGAOCHENG,HUANYINGGEQIYEANPAIYOUYIYUANDEZANSHIXIEYEYUANGONGDAODANGDIWOERMA“SHANGBAN”。XIBEIGONGGUANFUZERENHUIYINGCHENG,“WOMENHUIZHENGQIUYUANGONGTONGYI,‘JIEDIAO’JIYOUSHANG”。

体球网CIWAI,YEYOUCANYINXINGYERENSHIYEJIANYI,SHOUYIQINGYINGXIANG,CANYINQIYEKECHANGSHIBUKAIFANGTANGSHI,ZHIKAIFANGHOUCHU,BUDANNENGJIANGDIJINGYINGSUNSHI,YIDINGCHENGDUSHANGYEBAOZHENGLEXIAOFEIANQUAN。“ZHEIZHONGXINDECANYINJINGYINGMOSHIKEYICHENGWEI‘WUJIECHUCANTING’,TANGSHIXIAOFEIYEXUHAIXUYAOBIJIAOZHANGSHIJIANDEFUSUQI,‘WUJIECHUCANTING’KENENGHUICHENGWEIDANGXIADEZHULIU。”

政府、银行纷纷出手 “暖企行动”助企业一臂之力

体球网CANYINXINGYEGUANGKAOWAIMAISHIYUANYUANBUGOUZHICHENGQIYEZHENGCHANGFAZHANDE,XIBEIGONGGUANFUZERENTANYAN,“WOMENXIWANGSHENQINGDEDAOZHENGFUZHICHI,XIWANGCONGSHUIFEIJIANMIAN、ZHIDINGXIANGGUANBUTIEBUZHUZHENGCECHUFAJIEJUENANCHU”。

MIANDUIZHONGXIAOQIYEYUDAODEKUNNAN,ZHENGFU、YINXINGFENFENCHUSHOU,YIXILIE“NUANQIXINGDONG”ZHUQIYEYIBEIZHILI:

DUOBUMENCHUTAICUOSHILIZHUZHONGXIAOQIYEDUGUONANGUAN。LAIYUAN:ZHONGGUOZHENGFUWANGZHANJIETU

YINBAOJIANHUIYAOQIUGEYINXINGBAOXIANJIGOU,DUIYUSHOUYIQINGYINGXIANGJIAODADEPIFALINGSHOU、ZHUSUCANYIN、WULIUYUNSHU、WENHUALVYOUDENGXINGYE,YIJIYOUFAZHANQIANJINGDANZANSHISHOUKUNDEQIYE,BUDEMANGMUCHOUDAI、DUANDAI、YADAI;RENMINYINXING、CAIZHENGBUDENGWUBUMENYINFATONGZHI,DUISHOUYIQINGYINGXIANGYANZHONGDEQIYE,DAOQIHAIKUANKUNNANDE,KEYUYIZHANQIHUOXUDAI,TONGSHI,JIAQIANGZHIZAOYE、XIAOWEIQIYE、MINYINGQIYEDENGZHONGDIANLINGYUXINDAIZHICHI;DUOJIAYINXINGWEISHOUYIQINGYINGXIANGJIAODADEQIYESHUKUN,DAIKUANZHANQI、JIANMIANFAXI、XUDAI、TIGAOYEWUSHENPIXIAOLV……

ZAOYUKUNNANHOU,XIBEIXIANGSUOZAIMENDIANZHONGDIANCHENGSHI、QUXIANDESHANGWUJU、SHICHANGJIANGUANJU、TOUZICUJINJUDENGZHENGFUBUMENFANYINGLEQIYEZAIYIQINGQIJIANMIANLINDESHIJIKUNNAN,DEDAOLEGEJIZHENGFUDEZHICHI。BEIJINGSHIZHENGFUFAWENCHUTAI19XIANGZHONGBANGCUOSHIHOU,DUOJIAZHENGFUBUMENZHUDONGXIANGXIBEIDENGQIYELEJIEQINGKUANG,TIGONGFUWU。JUXIBEIGONGGUANFUZERENJIESHAO,BEIJINGSHIRENLISHEBAOJUBASHOUYIQINGYINGXIANGJIAODADEXINGYE,JIANGYIQINGYINGXIANGQIJIANYINGJIAOSHEHUIBAOXIANFEIZHENGSHOUQIZHIZHANGZHI7YUEDI,DUIYUQIYELAISHUOYOUHENDADEHUANCHONGZUOYONG。BEIJINGSHIJINRONGJUZAIDEZHIQIYEDEKUNJINGHOU,GENJUSHIJIQINGKUANGYANJIUTONGGUO,JIANGXIBEILIERUDAODIYIPIZHONGDIANZHICHIQIYEMINGDAN,BAOSONGRENXINGYINGGUANBU,TONGZHIBINGCHIXUGENZONGGEJIAYINXINGZUOHAOJINRONGFUWUZHICHI。

2YUECHU,XIBEIYINGLAIZHUANJI。XIBEIGONGGUANFUZERENGAOSURENMINWANGJIZHE,GUONEIDUOJIAYINXINGLUXUZHUDONGZHAODAOXIBEIGOUTONGRONGZIZHICHI。QIZHONG,PUFAYINXINGBEIJINGFENXINGKUAISUGAOXIAODIWEIXIBEIZHIDINGLEZONGHESHOUXINHEJINRONGFUWUJIEJUEFANGAN,SHUANGFANGJINGGUOSITIANBUFENZHOUYEDEFENXIYANJIU,YU2YUE6RIWANCHENGSHOUXINSHENPI,2YUE7RIWANCHENGLESHOUXINXIEYIMIANQIAN,BINGZAIDANGRIXIAWUFANGKUANDAOXIBEIZHANGHU。

XIBEIDEKUNJINGSHIYIQINGZHIXIAZHENGGECANYINXINGYEMIANLINCHUANGGUANDAKAODESUOYING。“XIBEIRENCONGLAIBUPAKUNNAN,SANSHIDUONIANYILUZOULAI,WOMENKEFULEWUSHUDEKUNNAN。”CAIFANGZUIHOU,XIBEIGONGGUANFUZERENSHUO,XIANGXINWOMENYIDINGNENGGOUCHUANGGUOZHEIGUAN。 

(ZEBIAN:BAIYU、YUEHONGBIN)

体球网
评论
分享
Top